·15 min read
In the WeedsIn the Weeds: Print-on-Demand and the Listing Nobody Writes
Forty designs, eight months stale, one afternoon with a careful AI assist. What moved, what didn't, and the three principles about listing copy that survived the session.
Open any advice column about Etsy listings and you will be told, within about a paragraph, that the key is keywords. Stuff them in the title. Stuff them in the tags. Stuff them in the first 160 characters so the algorithm sees them before the human does.
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